BTU #399 - Consumer Packaged Goods (Kurt Schmidt)

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Why Listen:

Well, my guest today is an absolute Rockstar. There's a couple of reasons to listen. First of all, he started his career in marketing. He has been at the helm of very senior companies, including Kraft Foods, Wrigley, Novartis, Nestle, The Blue Buffalo Company. He's on the board of Campbell Soup. He took Blue Buffalo public. He was the head of Gerber when it was acquired by Nestle. He has an incredible history, and part of his advice is just focusing on the job in front of you, not having a sense of where you want to go. But not planning out every step and just knocking out of the park whatever job you're working on, tons to learn from his description of his previous jobs. His current role is at the Chronos Group, which is in the cannabis space, they do 50 million in sales, 1.2 billion in cash. It really speaks to the credibility of this as an industry, why veterans may consider it as a career path. And just hearing what it's like after decades of being at the helm of very large companies. What it's like to take a more entrepreneurial twist and be at the helm of a very, very, relatively small company. 

About Kurt:

Kurt is now the CEO of the Cronos Group, which is an innovative global cannabinoid company with international production and distribution across five different continents. Since graduating from the Naval Academy, he has held senior positions at Kraft Foods, Wrigley, Novartis, Nestle, The Blue Buffalo Company, and Campbell Soup Company. He holds an MBA from the University of Chicago, and Kurt spent 14 years working internationally in Germany, Hungary, Switzerland, and Australia.

Selected Resources: 

Time Stamps:

  • Kurt’s background [1:20]

  • Why consider cannabis industry as a career path [6:44]

  • What prompted Kurt to establish Chronos Group [9:45]

  • Is the cannabis industry common now? [17:18]

  • How networking makes a difference in your career life [23:58]

  • The most challenging part in Kurt’s career [25:55]

  • How the Board of Directors operates [33:47]

  • A day in the life of Cronos Group’s CEO [36:48]

  • Kurt’s resources that have helped him in his career [38:41]