BTU #100 - My Story

Justin M. Nassiri is the Founder & CEO of StoryBox, a digital marketing start-up that helps companies transform their customers into brand ambassadors. He started out at the Naval Academy, after which he served five years as an officer onboard nuclear submarines. After his transition from the military, he went to the Stanford Graduate School of Business, after which he started StoryBox. He started Beyond the Uniform at the end of 2016 in an effort to help military veterans navigate their civilian career.

In this episode, I talk about:

1. My path from the military to today
2. Advice for veterans thinking of starting a company, including advice on building a technology, raising money and more
3. The story of how I started Beyond the Uniform, where we're at today and where we're going

Our Sponsor:

• Audible is offering one FREE audio book to Beyond the Uniform listeners. You can claim this offer here, and see a list of books recommended by my guests at BeyondTheUniform.io/books

Selected Resources

• Life Underwater: A Letter to First Time Founders
• Websites
  • TechCrunch, Pando Daily - actively avoid. Triggers too much comparison
  • Sales course - Grant Cardone University
    • IndieHackers - see range of ways in which people make money / engineering bias
    • Books
      • Big Magic: Creative Living Beyond Fear
      • Helping: How to Offer, Give, and Receive Help
      • So Good They Can't Ignore You: Why Skills Trump Passion in the Quest for Work You Love
      • Deep Work: Rules for Focused Success in a Distracted World
      • Motivational biographies
        • Shoe Dog: A Memoir by the Creator of Nike
        • Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future
        • The Everything Store: Jeff Bezos and the Age of Amazon
        • Pandora's Star (The Commonwealth Saga)
        • Hyperion (Hyperion Cantos)
        • Shogun (Asian Saga)
        • Mistborn: The Final Empire (Book No. 1)
        • Podcasts
          • How I Built This - creativity, startups, entrepreneurship
          • Tim Ferris - general efficiency
          • Tony Robbins - motivation & mindset
          • Smart Passive Income - get ideas of ways to make money
          • EO Fire
          • Life
            • Meditation
            • Coaching
            • Therapy - CBT, Somatic Therapy. Want to make massive movement in short amount of time
            • Seminars
              • The Landmark Forum - caveat: very sales-e, and will need to keep an open mind
              • Tony Robbins
                • Unleash the Power Within
                • Date with Destiny
                • Business Mastery
                • Non-violent Communication